ABOUT
UNIQUE X

OUR STORY

Unique X was founded in Bergen, Norway in 1997 by Chris Hagan with the sole ambition to make innovative software solutions for cinema. Our first products were advertising and trailering scheduling tools for cinema. We have stayed true to that singular vision ever since, creating the most complete portfolio of solutions in the theatrical movie industry for exhibition, distribution and cinema advertising.

Unique X now has over 100 staff across four offices in Dublin, Manchester, Bergen and Vilnius. As our portfolio has grown so has our client base, Unique X operates in 100 countries across the globe and excels in delivering mission-critical cinema software. Every year Unique X delivers over 200,000 movies and 1.1 billion cinema advertising spots worldwide while providing operation critical software to over 40,000 cinema screens worldwide.

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A HISTORY OF INNOVATION

1997

Unique X is founded in Bergen, Norway

2001

CAPA becomes the first cinema advertising agency to go fully digital

2006

Featured in the Guinness Book of Records for creating 1st ever 3D cinema advert

2010

Unique X converted Norway 100% to Digital from 35mm projectors becoming the 1st country in the world to do so

2012

Norway is the 1st country with 100% broadband delivery network with Movie Transit

2015

Launched Smart Trailering, the first trailer management tool for Digital cinema

2018

Successful market entry into U.S and Latin America with Cinemark deal

2020

20 year deal signed with National Cinema Media

2021

Launched first consumer product Book the Cinema

2023

Programmatic Accord becomes the first true programmatic solution FOR cinema advertising

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